Kip Stone is the proud owner of Cool as a Moose. He opened the store in 1986 and started selling Life is Good because he really liked the optimistic message that the Life is Good brand conveys. He started out small, but the store expanded rapidly with demand. Cool as a Moose’s motto is “A good reason to smile,” which fits perfectly with Life is Good’s message. Kip loves that Bar Harbor thrives in the outdoors with Acadia National Park and the Atlantic Ocean as its playground.