Go Places! Do What You Love


LIFE IS GOOD/GO PLACES 2018 – Main Sweeps Official Rules


The “Go Places” Sweepstakes Promotion (“Promotion”) is sponsored by The Life is Good Company, 9th Floor, 51 Melcher Street, Boston, MA 02210 (“Life is Good” or “Sponsor). The Promotion is governed by these official rules.  By participating in the Promotion, each entrant agrees to these official rules, including all eligibility requirements, and understands that the results of the Promotion are final in all respects.  The Promotion is subject to all federal, state and local laws and regulations and is void where prohibited by law.   ODDS OF WINNING DEPEND ON THE NUMBER OF ELIGIBLE ENTRIES RECEIVED.

ELIGIBILITY: The Promotion is only open to legal residents of the United States and Canada (excluding Quebec) who are 18 years of age or older at the time of entry. Employees, officers and directors of Sponsor and its respective parents, subsidiaries, consultants, agents and suppliers, (collectively, “Promotion Entities”) as well as their immediate families and persons living in the same household as such individuals, are not eligible to enter or win. Sponsor reserves the right to verify the eligibility of the winner.

PROMOTION Period:  Promotion begins March 19th, 2018 at 12:01 A.M. EST and ends April 22nd, 2018 at 11:59 P.M. EST (the “Promotion Period”).


To enter the Promotion, during the Promotion Period, visit the Promotion page on the Life is Good website (Lifeisgood.com/goplaces) and enter your name and email address to be entered for a chance to win. Or, go to any of the participating Life is Good retailers listed below and fill out an entry form.

ALTERNATE MEANS OF ENTRY: Mail a 4″ x 6″ card with the following information: (i) your full name, (ii) your complete street address, (iii) a valid email address (if you do not have an email address, print “no email address”), (iv) a valid telephone number, and (v) the words “Go Places Sweepstakes” and mail to Life is Good, 9th Floor, 51 Melcher Street, Boston, MA 02210, attn: Marketing Team, Go Places Sweepstakes. Only one entry card will be accepted per person. All entries become the exclusive property of Sponsor and will not be acknowledged or returned.


General Conditions of entry: No photocopied, facsimiled, e-mailed, mechanically reproduced or telephoned-in entries will be accepted.  Receipt of entries will not be acknowledged.  Sponsor has no obligation to advise an entrant of an incomplete or otherwise non-compliant entry. Sponsor is not responsible for lost, late, invalid, unintelligible, incomplete, mutilated, garbled, postage-due or misdirected entries, which will be disqualified. All entries become the exclusive property of Sponsor and will not be returned.


On or about April 30th, 2018, two (2) Winners will be randomly selected from amongst all eligible entries. Each potential winner will be contacted by the information provided to enter. If a potential winner cannot be contacted or prize notification is returned as undeliverable, that potential winner may be disqualified and an alternate winner selected.  All winners will be required to return an Affidavit of Eligibility, Publicity Release and Prize Acceptance Forms and IRS W-9 form, as requested by Sponsor.  All forms must be fully completed and returned within seven (7) days following receipt of the forms from Sponsor, or the potential winner may be disqualified and an alternative winner selected.  All prizes may not be awarded if an insufficient number of eligible entries are received by the applicable drawing date. Limit of one (1) prize per household.


Two (2) Winners will receive a trip to Do What They Love

– Choice of 1 of 4 Life is Good Vacations by Austin Adventures for two ARV ($7,200)

– Amex gift card – $1000

– $250 Lifeisgood.com gift card

– $250 Scheels gift card

– Luggage pack worth $500 from High Sierra or American Tourister (winner may choose) –

– Schwinn Bike package

Winner travel arrangements not included

(Total estimated retail value $10,030)


Except for the prize values, the prize winners will not receive any additional monetary compensation or acknowledgement for participation in the Promotion, any advertisement or other material. Except as specifically provided herein, each prize winner is solely responsible for all expenses and fees, including, taxes, related to any prize or this Promotion.  Reporting and payment of all applicable taxes resulting from acceptance or use of any prize are the sole responsibility of the winners.

ADDITIONAL Limitations:

All prizes are non-transferable except by Sponsor.  The prizes cannot be used in conjunction with any other promotion or offer. No substitution or cash equivalent of a prize is permitted; however, Sponsor reserves the right to substitute any prize with another of equal or greater value.  The winners are not entitled to the difference between the approximate retail value and the actual value of any prize.  The Promotion Entities are not responsible for any typographical or other errors in the offer or administration of the Promotion, including, but not limited to, errors in the printing or posting of the offer or official rules, the selection and announcement of any winner, or the distribution of any prize. Any attempt to damage the content or operation of the Promotion is unlawful and subject to legal action by Sponsor or its agents.  Sponsor reserves the right to terminate, withdraw or amend the Promotion or disqualify any entry for any reason and without notice including, without limitation, if Sponsor suspects tampering has occurred, voiding the entries at issue or terminating the Promotion and selecting a winner from among that portion of the Promotion that has not been compromised, if any.  Promotion Entities will not replace any lost or stolen prize items. The Promotion Entities and any telephone network or service providers are not responsible for incorrect or inaccurate transcription of entry information, or for any human error, technical malfunction, lost or delayed data transmission, omission, interruption, deletion, line failure or malfunction of any telephone network, computer equipment or software, the inability to access any web site or online service or any other error, human or otherwise.

Indemnification and Limitation of Liability:

By entering the promotion, each entrant agrees to INDEMNIFY, release and hold harmless The Promotion Entities and all their respective officers, directors, employees, representatives and agents from any liability, damages, losses or injury resulting in whole or in part, directly or indirectly, from entrant’s participation in the PROMOTION and the acceptance of any prize that may be won.  The PROMOTION ENTITIES DO not make any warranties, express or implied, as to the condition, fitness or merchantability of any of the prizes.  each entrant agrees to execute any document containing the terms and conditions of these official rules.



By submitting an entry, each winner grants Sponsor and those acting under its authority permission to use the winner’s post, submission, entry, name, likeness, or comments for advertising and publicity purposes without payment of additional consideration, except where prohibited by law. All entries become the exclusive property of Sponsor and will not be returned.


All issues and questions concerning the construction, validity, interpretation and enforceability of these official rules, or the rights and obligations of entrants and the Promotion Entities in connection with the Promotion, shall be governed by, and construed in accordance with, the laws of the United States, the State of Massachusetts, without giving effect to any choice of law or conflict of law rules or provisions.  Entrant agrees that: (1) any and all disputes, claims, and causes of action arising out of, or connected with, this Promotion or any prizes awarded, shall be resolved individually, without resort to any form of class action, and exclusively by the United States District Court for the District of Massachusetts or the appropriate Massachusetts state court; (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs, but in no event including attorneys’ fees, disbursements or court costs; and (3) under no circumstances will entrant be permitted to obtain awards for, and entrant hereby waives all rights to claim, punitive, incidental and consequential damages, and any other damages, other than for actual out-of-pocket costs.


To find out the names of the winners, please send a self-addressed stamped envelope on or before April 30th, 2018 to Life is Good, 9th Floor, 51 Melcher Street, Boston, MA 02210, attn: Marketing Team, Go Places

Participating Life is Good retailers:

Good Vibes 16 Congress Street Portsmouth NH
Goodies 616 Main Street Chatham MA
Jake’s Dry Dock 6424 N. Government Way Dalton Gardens ID
Life is Good Boise (Jake’s Dry Dock II) 350 N Milwaukee #2092 Boise ID
Jake’s on Main 136 S. Main Street St. Charles MO
Jake’s on Market 94 North Market Charleston SC
Jake’s Shore Thing 50 Shelter Cove Lane Hilton Head Island SC
JB Goods 172 North Van Buren Nashville IN
JB Goods II 102 S. Van Buren St. Nashville IN
Kitty Hawk Kites 34 Harbor Blvd Suite #110 Destin FL
Kitty Hawk Kites 1226 Duck Road Duck NC
Kitty Hawk Kites 3925 S Croatan Hwy Nags Head NC
Kitty Hawk Kites ( 1 Merrimac St.  Unit 4 Newburyport MA
Kitty Hawk Kites 428 Fore Street Portland ME
Kitty Hawk Kites 324 Laskin Road Virginia Beach VA
Life According to Jake 634 Parkway  # 3 Gatlinburg TN
Life is Good Newport 164 Thames Street Newport RI
Life is Good Williamsburg 5102 Main St Williamsburg VA
Breckenridge Hat Company 411 S Main Street #9 Breckenridge CO
Jax Outdoor – Ft. Collins 1200 N College Ave Fort Collins CO
Jax Outdoor – Ames 4723 Lincoln Way Ames IA
Jax Outdoor – loveland 950 E. Eisenhower Blvd. Loveland CO
Jax Outdoor – Lafayette 900 South Highway 287 Lafayette CO
Jax Outdoor – Broomfield 5005 W 120th Ave Broomfield CO
Blue Ridge Adventure Wear 661 E Main St Blue Ridge GA
Nat’s Outdoor 1121 Wilkinson Trace Bowling Green KY
Hitchcock’s dba Fall Creek Falls State Park 2023 Village Camp Rd Pikeville TN
Little River Trading Co 2408 E Lamar Alexander Pkwy Maryville TN
Mahoney’s Outfitters (TN) 830 Sunset Dr Johnson City TN
Eagle Eye Outfitters (AL) 3535 Ross Clark Cir Dothan AL
Happy Trails 138 South Park Square Fruita CO
Bob’s Your Uncle 305 East Lower Factors Walk Savannah GA
It’s Good 1113 3rd Avenue Spring Lake NJ
Jake’s Locker 4700 B Main Street, Suite 108 Orange Beach AL