Lately, the citizens of Boston haven’t been in the brightest of spirits when it comes to their daily commute. One graphic designer set out to make everyone's commute a little bit brighter.
Lately, the citizens of Boston haven’t been in the brightest of spirits when it comes to their daily commute. As a result of the recent snowstorms overtaking the city, the MBTA has not been the public’s favorite—closed lines, extreme delays, and crowded trains plague commutes daily. What was once a 15-minute commute has turned in to an hour commute, causing many people to be (understandably) grumpy when it comes to going to and leaving work.
Optimist Alice Donovan wanted to see what she could do to make a bad commute a little more positive for commuters. Alice is a Boston University graphic design graduate student. With her skill set, she designed fake MBTA tickets that she coined
“Optimism Tickets”. Each ticket let the commuter know that “everything is going to be okay”, despite the rough commute. On one side, the ticket reads, “this ticket is not worth anything, but it might make you smile, or perhaps entice a sarcastic grin.” The other side varies depending on which ticket you get.
Donovan printed 900 tickets, which resemble the real MBTA CharlieTickets, but are not too similar as to avoid confusion. She told the Boston Globe that there has been a positive reaction from those that receive the ticket. In the end, it seems as if Alice’s goal of making commuters’ days a bit brighter has been achieved.